King of Prussia District Staff

Meet the Team

Our staff, along with our Board of Directors and committee members, are honored to work beside property owners, elected officials, sponsors, residents, businesses and other organizations to solidify KOP as a premier live-work-play-stay community.

Eric Goldstein

President & CEO
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Eric Goldstein

President & CEO

Eric Goldstein is the founding President & CEO of King of Prussia District. Since 2011, he has helped champion strategic partnerships and initiatives that position King of Prussia as a vibrant, progressive community at the forefront of the suburban transformation movement. An expert in planning and placemaking, Eric is a highly successful fundraiser, having raised more than $16M, in addition to assessment fees, to support King of Prussia District programs and events since 2011. He also proudly serves on the International Downtown Association (IDA) Board and Awards Committee, ULI Philadelphia Advisory Board and Advisory Council for CHOP’s KOP Hospital.

Eric was recently named a Change Agent by the Philadelphia Business Journaland added to their Power 100 list in 2017. He was also named the 2016 Best Visionary by Philadelphia Magazine.  Eric holds a Bachelor of Science in Environmental Planning and Design from Rutgers University and a Master of Landscape Architecture degree from Kansas State University.

Rachel Ammon

Director, Marketing and Communications
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Rachel Ammon

Director, Marketing and Communications

Rachel Ammon joined the team as Director of Marketing and Communications in August 2017.  In this role, Rachel oversees all marketing and communications initiatives for King of Prussia District, including event planning, advertising, website development and maintenance, social media, marketing collateral, and database management.

Prior to joining King of Prussia District, Rachel served as the Communications Director for Main Line Art Center, a nonprofit visual art center and gallery in Haverford.  During her 9+ year tenure, Rachel managed two website redesign projects, launched the Center’s social media presence, cultivated relationships with members of the media resulting in over 200 news articles, and managed all of the Center’s marketing and communications efforts.  As Public Relations and Marketing Coordinator for The Renfrew Center, the nation’s largest eating disorder treatment facility, based in Philadelphia, Rachel managed all incoming press inquiries from 2003-2008.  Here she coordinated interviews with clinicians and past patients, and secured coverage in top-tier national print and broadcast outlets including TIME, USA Today, CNN, The Today Show, 20/20 and The New York Times, as well as local outlets in 9 markets.

Rachel received her BA in Communications/Journalism with an emphasis in public relations from Shippensburg University.

A former resident of King of Prussia, Rachel now lives in Springfield, Delaware County with her husband and two sons.

Christopher Basler

Director of Capital Projects and Planning
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Christopher Basler

Director of Capital Projects and Planning

As Director of Capital Projects and Planning, Chris is responsible for implementing existing physical improvement projects and transportation initiatives for King of Prussia District while working to develop new programs and initiatives to move King of Prussia forward.

Employed in the Community Development Department at Cambridge, Massachusetts for over a decade, Chris coordinated several capital improvement projects for commercial property owners in addition to assisting entrepreneurs with regulatory process and business associations with developing special events. He has tracked large scale commercial and residential projects in the city, along with conducting a public process to develop a municipal ordinance impacting the built environment.

Chris has worked in the Economic Development field for over 20 years with positions at the Small Business Development Center at Southern Illinois University, at Murphysboro Main Street, Inc. as Program Manager and at the Murphysboro Chamber of Commerce. While in this southern Illinois community he developed and implemented downtown revitalization initiatives and streetscape design plans.

Chris’ commitment to community spirit was instilled in him early in life growing up in the family feed store in Cobden, Illinois. Here he learned the basics of retail and sustainability from the customers, family and friends in this hometown, similar to so many throughout America. Raised a landlubber, Chris soon gained a passion for exploring harbors, rivers and bays in wooden boats with the Hull Lifesaving Museum and joined the Board of Directors of this nonprofit institution that teaches maritime and life skills to at-risk youth.

Outside of the knowledge gained from colleagues, family and friends, Chris received a Bachelor of Arts degree from Cornell College in Mt. Vernon, Iowa and graduate work in the School of Public Administration at Southern Illinois University in Carbondale and studio programs at the Boston Architectural Center.

Chris and his wonderful wife, Tracey, look forward to the new adventures and initiatives in King of Prussia and eastern Pennsylvania.

Julie DeMasi

Manager of Finance and Administration
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Julie DeMasi

Manager of Finance and Administration

The King of Prussia District welcomed Julie in June 2013.  As the Manager of Finance and Administration, Julie is responsible for all aspects of bookkeeping and overseeing administrative duties.

Julie has 25+ years of experience in finance and as an administrative assistant.  She began her career working for her uncle’s architectural firm in Philadelphia. As the only clerical person in an office of 25 architects, Julie quickly learned how to manage an office.  She stayed on for over 10 years, until she went out on maternity leave to start her family.  Prior to joining King of Prussia District and in between raising three children, Julie worked odd jobs and as a full-time bookkeeping and administrative assistant for a civil engineering firm in Abington, PA.

Julie lives in Lansdale, PA and loves spending time with her three children, Vincent, Jesse and Rebecca.

Shauna Sanchez

Content Marketing Manager
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Shauna Sanchez

Content Marketing Manager

Shauna joined the King of Prussia District  in January 2014 as a Digital Marketing Associate and in 2021 was promoted to Content Marketing Manager. Shauna is responsible for strategy and maintenance for King of Prussia Districts four websites (visitKOP.com, KOPRailCoalition.com, KOPRestaurantweek.com and KOPBeerfest.com); management, strategy and day-to-day maintenance of King of Prussia District’s four social media handles; developing monthly eNewsletters; event planning; and in-house graphic design projects.

Prior to joining King of Prussia District, Shauna has spent several years in fashion merchandising before working as a Marketing Coordinator for Savana Inc. In 2011, Shauna co-founded Seventh Wonder, a non-profit organization committed to discovering small ways to make a big impact on the world and the local environment. Over two years, the organization pulled hundreds of tires out of the Schulykill River and repurposed them for building projects and were able to turn a plot of land granted by a local township into a successful community garden. She is an avid animal advocate and volunteers her time as the Cat Rescue Program Director for 501(c)3 animal welfare organization Noah’s Ark Rescue Project and Sanctuary.

Shauna received her Bachelor’s Degree in Advertising with a specialization in Art Direction from Temple University.

Shauna lives in Audubon, PA. In her spare time, she enjoys hiking with her two dogs and petting every cat she sees.

Lauren Sliva

Events Manager
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Lauren Sliva

Events Manager

Lauren got her start planning events at Cabrini College working on the Campus Activities and Programming board, creating events for students and staff to enjoy. In 2013, she moved to South Korea to teach ESL to elementary students, which she continues to do online from the US. Prior to joining King of Prussia District, Lauren worked for a small rental company in South Carolina as the Marketing and Operations Manager and the Lead Event Coordinator and Designer. There, she worked with many different people to bring fundraisers, weddings and events to life and assisted growing the business to a sought-after event vendor in the Upstate of South Carolina. 
 
Lauren received a BA in Communications and a minor in Graphic Design from Cabrini College. 
 
Lauren currently lives in Audubon, Pa and enjoys playing ultimate frisbee, hiking, yoga, and pampering her fur-ball of a dog.