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Shopping April 10, 2024

Now Open: Abercrombie Kids

By Shauna Sanchez, Content Marketing Manager
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Classically cool is an effortless style that is now available for 7-14-year-olds, thanks to Abercrombie Kids, now open at King of Prussia Mall!

Abercrombie Kids is a children’s clothing brand owned by Abercrombie & Fitch, which is a clothing brand introduced in 1998. Originally targeting consumers aged 13–18 as “Abercrombie” the spin-off brand’s focus has shifted to the 7–14 market with Abercrombie Kids. The concept is designed as the children’s version of its parent company, with the smell of custom fragrance wafting through the store and a carefully curated soundtrack playing as shoppers browse classic cool-kid apparel. There are currently over 120 full-price Abercrombie Kids stores in the US, Canada, Germany, Italy, the Netherlands and the United Kingdom, including standalone retail stores and “carve-outs” in larger Abercrombie & Fitch locations.

Located on level 1 of The Plaza near Apple and Ann Taylor.

abercrombiekids.com

NOW OPEN

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