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Press Release

Jul
29

King of Prussia District Launches Welcome Back Campaign with Get More, KOP Gift Card Upgrade Flash Sales

July 29, 2020

King of Prussia, PA (July 28, 2020) – As King of Prussia’s hotels, restaurants, retailers and attractions reopen, King of Prussia District is launching Let’s Go, KOP, a marketing and advertising campaign welcoming the public back to safely enjoy all that they love in KOP. The campaign kicks off with Get More, KOP, a series of flash sales of “upgraded” gift cards for participating King of Prussia businesses. For each $25 gift card purchased on VisitKOP.com during the Get More, KOP promotion, King of Prussia District will upgrade the card to $35 by supplementing the additional $10. Gift cards will be fulfilled by the participating businesses and will be valid for the KOP locations only. King of Prussia District will open Round One of the Get More, KOP on Tuesday, August 4 at noon with 1,000 upgraded gift cards available for purchase from a growing list of KOP restaurants, hotels, fitness centers, attractions, retailers and service providers. Additional rounds will be added based on the success of the promotion.

“We are excited to give people even more of an incentive to dine, stay, shop and play in KOP, while providing KOP businesses with a much-needed boost in revenue,” said Eric Goldstein, Executive Director of King of Prussia District. “KOP is open for business, and our restaurants, hotels, attractions and retailers are ready to safely and responsibly welcome you back.” Participating businesses as of July 28 include: Amazing Escape Room, Bonefish Grill, Bury the Hatchet, Cigar Mojo, City Works Eatery & Pour House, Creed’s Seafood and Steaks, Elle Fit Dance and Fitness, Expedition Escape, F45 King of Prussia, Founding Farmers, Hampton Inn, J. Alexander’s Restaurant, King of Prussia Beer Outlet, Kunda Beverage, Paladar Latin Kitchen & Rum Bar, Pepper’s by Amedeo’s, Philadelphia Runner, Savona Restaurant, Seasons 52, Stillpoint Yoga & Float, The Capital Grille, The Escape Game, The Melting Pot, Valley Forge Car Wash, Workhorse Brewing Company King of Prussia District’s marketing and advertising campaign, Let’s Go, KOP will highlight KOP’s hospitality and tourism industries through a large-scale media buy, signage, merchandise and additional promotions. The District will also continue to produce KOP Shop Hop, a Facebook live program launched during quarantine featuring interviews with restaurants, retailers and other businesses. “We launched KOP Shop Hop as a way to promote curbside pickup and take-out, and keep KOP

businesses top-of-mind during the shutdown,” said Goldstein. “Now we will use this platform, our blog and the Let’s Go, KOP campaign, to welcome everyone back to KOP and share the protocols that their favorite restaurants, retailers and other businesses put into place to keep them safe.”

KING OF PRUSSIA DISTRICT

King of Prussia District is a 501(c)(3) not-for-profit, special services organization. King of Prussia District engages public and private partners to collaboratively improve the economic environment in King of Prussia by making it more vibrant, attractive and prosperous. More information is available at visitKOP.com Facebook @KingofPrussiaDistrict | Twitter @KOPBID | Instagram @visitKOP

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